MARKETING

Guerrilla Marketing Tactics for Law Firms

Guerrilla Marketing Tactics for Law Firms

Guerrilla marketing has been around for quite some time and was really brought to light in the 80’s when Jay Conrad Levinson defined the term in his book ‘Guerrilla Advertising.’ While the definition of guerrilla marketing can vary for many, one thing that all agree...
What to Look for When Hiring a Marketer

What to Look for When Hiring a Marketer

Law firms small and large invest in marketing for purposes of client retention, client acquisition and continuous brand awareness. When choosing a marketing agency or in-house person to handle your marketing, there are certain characteristics you should make sure they...
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